There’s always something to look forward to during the year end for Coffee Bean and Tea Leaf avid customers like me. Stamp collection for the CBTL’s Giving Journal has been like a tradition already having gone three cycles with their hard-bound journal as planning companion. This year’s Giving Journal 2017 doesn’t deviate much from their tried and tested form from the Giving Journal 2016. The earthly colors of the pages, the inspiring quotes on weekly spreads, the coupons and the solid simple design lines which a lot of people came to love are still there. The changes for the Giving Journal 2017 aren’t drastic but more artistic on the aesthetic that centers around the theme for 2017 “The Cup that Changes Lives”. Let’s take a look.
The Giving Journal 2017
CBTL brings in four color variants again but this time got more personal with 4 different designs engraved for each color cover. From the hearty rose pink, plant from a cup torquoise blue, a swirly deep purple, and global charcoal gray. For this review, I had the charcoal gray.
From the bean art and latte art of the past years, they focus on sketches representing their advocacies and their partners. Also typography for each month were contributed by various artist from the Brew Your Best Year community program.
Our favorite coupons are still there but I noticed new coupons at the near-end pages. Wing Top now has coupon deals in the Giving Journal 2017.
Season of Giving
In this time of the “selfie” culture, CBTL reminds us that life is not about the things we amass but what we bless the world with. Each collected 12 stamp/cups to get the Giving Journal 2017 also benefits the group CBTL supports, the REAL Life foundation. So each order of coffee, frappe, tea or latte, we also give something back to the community, not just for our guilty pleasures.
Regular CBTL customers will still be please with the Giving Journal 2017. If you are looking for a journal that would inspire, motivate to give back to the community and get some extra treats, this journal may be for you.
Start collecting the 12 stamps and redeem to any CBTL Branches until January 8, 2017. Also if you purchase any CBTL Single Serve Beverage System, you automatically the CBTL Giving Journal 2017.